Author name: Fernando K.

Fireflies.ai – Eliminate manual note-taking from your meetings using AI

AI, Softwares & tools /

FireFlies.ai automates the note-taking process, allowing users to fully engage in meetings without the distraction of writing notes – it can significantly reduce the administrative burden of meetings, allowing teams to be more productive and organized.  The insights and analytics provided by the platform are trully eye-opening and help to improve meeting dynamics, making FireFlies.ai […]

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My experience with ClickFunnels: features, benefits, and real use cases

Softwares & tools /

I am always on the lookout for tools that can make online marketing simpler and more effective. Most recently I finally decided to give a go to ClickFunnels, an all-in-one marketing tool designed to create highly optimized lead generation and sales funnel. I’ve spent some time diving into it, and I wanted to share my

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How to Create a Marketing Plan for Your Small Business

Marketing Strategy /

Creating a marketing plan is essential to the success of any small business. A marketing plan helps you identify your target audience, determine your unique selling proposition, and develop strategies to promote your products or services. We’re going to walk through a step-by-step guide on how to create a small business marketing plan, the essential

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Universal Analytics (UA) vs GA4 – 7 key differences

GA4 /

Google Analytics 4 (GA4) is the next generation of Google’s powerful analytics platform, designed to help businesses gain deeper insights into user behavior, engagement, and conversion across multiple devices and platforms. GA4 now uses powerful advanced machine learning and enhanced tracking capabilities, offering a wider holistic approach to web analytics. Why is Google sunsetting Universal

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Top 9 SEO tools to boost your Organic Traffic in 2024

SEO /

When it comes to optimizing your website for search engines and improving its visibility online, there are various SEO tools that can be incredibly helpful. These tools provide data-driven analysis like keyword research, competitor analysis, and site auditing, helping you optimize your content and SEO strategy. What is Organic SEO? Organic SEO refers to the

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